1. 19 Feb


    fuckadvertising: Designer Ko Yang has a new concept for helping shoppers spot expired products both in the store and at home. Named “Expiry Date/The Things Far Away Beyond Numbers”, it uses a graphic that changes as time passes to better illustrate the freshness of the purchase, in this case milk. The more time that passes, the more the graphic will climb up the carton. 

    fuckadvertising:

    Designer Ko Yang has a new concept for helping shoppers spot expired products both in the store and at home. Named “Expiry Date/The Things Far Away Beyond Numbers”, it uses a graphic that changes as time passes to better illustrate the freshness of the purchase, in this case milk. The more time that passes, the more the graphic will climb up the carton. 

     
  1. fluxrain reblogged this from oliviaogden
  2. sonicchica reblogged this from danielvedamuthu and added:
    That’s really cool but how?
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  17. agencycreative reblogged this from fuckadvertising and added:
    would ever be adopted at retail.
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